The data protection agenda 2024: focus on budgets, technologies and compliance

With the increase in cyber threats and stricter data protection regulations, the security of sensitive information is taking center stage. Companies are responding by adjusting their budgets and making targeted investments in advanced data protection measures.

1. increased investment in data protection:

With the ever-growing scope and complexity of data privacy threats, awareness of data privacy issues is increasing. Companies are stepping up their efforts and increasing their budgets to implement advanced technologies and expertise to protect their data from unauthorized access.

2. focus on data protection regulations:

The introduction and tightening of data protection regulations around the world, such as the General Data Protection Regulation (GDPR) in the EU and similar laws in other regions, are influencing budget decisions. Companies are increasingly investing in compliance tools and processes to meet regulatory requirements and avoid sanctions.

3. technological innovations in data protection:

The use of advanced technologies such as artificial intelligence (AI) and blockchain in data protection is becoming increasingly important. AI-based systems can detect anomalous activity, while blockchain technology ensures the integrity of data. Companies are focusing their budgets on researching and integrating these innovations.

4. cloud security as a priority:

With the increased use of cloud services, the security of cloud infrastructures is coming into focus. Companies are investing in solutions that ensure secure data transmission and storage in the cloud in order to minimize data protection risks.

5. awareness raising and training:

Data protection is not just a question of technology, but also of people. Budgets are increasingly being spent on training and awareness-raising measures to educate employees on data protection practices and raise awareness of security risks.

6 Incident response and crisis management:

Companies recognize the need for effective incident response plans. Budgets are focused on developing and implementing data protection incident response measures to minimize the damage in the event of a breach.